A week ago: the Indian business night

Time is flying: the Indian business night happened a week ago! It was a nice evening. Since very few people showed up we went for an interactive format and many people liked it. Philippe Vlerick shared with us his very practical experience with India and Indians. Kiran Gupta brought humble thoughts from a giant like Tata. Finally Venkat Subramanian consolidated all the discussions with additional data. Food (provided by InBAG) was very good (even according to Indians ;-))

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Thanks to all of you for your presence!

Indian Business Night in Vlerick Ghent, June 5th

Just a reminder that you are all invited to the

Indian Business Night

in Vlerick Ghent

on June 5th, 2012 at 7PM.

Ever wondered what does it take or what is it like to do business in India? Interested in listening to industry captains who experienced India or who brought a bit of India in Belgium? Wait no more, here is an opportunity to meet them! Them?

  • Baron Philippe Vlerick, CEO of Uco Textiles and chairman of our beloved school,
  • Hemakiran Gupta, country manager of Tata Consultancy Services,
  • Prof. Venkat Subramanian, professor at Vlerick school.

And on top of that, a light vegetarian dinner will be served :-)

So come and join us on June 5th, in Vlerick Ghent.

In a nutshell:

And if you have any question, feel free to contact me!

+ feel free to invite whoever interested you want, it’s open to everyone!

+ but we would be glad if you could send an email confirming your presence (for the caterer), thanks!

See you on June 5th!

What is crowdsourcing?

Yesterday Prof. Venkat Subramanian (Strategic Management) spoke about crowdsourcing as part of the value proposition of a business model. The only example that came was some activities at Johnson & Johnson. But in fact we were all like Mr. Jourdain, crowdsourcing all our lives without knowing it (or at least not without labeling it as “crowdsourcing”). Facebook, Wikipedia, Twitter, LinkedIn, … these are all tools that most of us use and that create their value by tapping in the participation of crowds.

Crowdsourcing was first coined by Jeff Howe (@Crowdsourcing) in a Wired article, in 2006: “The Rise of Crowdsourcing“. Already at that time, examples were abundant: iStockphoto, Web Junk 20, Eli Lilly InnoCentive, Amazon Mechanical Turk, etc. But let’s wait no more, Jeff Howe himself will define crowdsourcing:

For those who prefer to read, here is the definition (there is even a book):

Crowdsourcing is the act of taking a job traditionally performed by a designated agent (usually an employee) and outsourcing it to an undefined, generally large group of people in the form of an open call.

Jeff Howe emphasis two crucial terms: open call and undefined. Wikipedia takes a broader view and defines crowdsourcing as: a distributed problem-solving and a production process.

And examples now are abundant and in various fields: creating a bike map of Moscow, funding a music group,  design of furniture, crowdsourcing the writing of a Ph.D. thesis on crowdsourcing :-), solving algorithmic problems, or even producing a movie (Life in a Day, watch below)!

Now the real question is: does it really create additional value? Or is it just a way to produce at a cheap price? Or is it just a bubble? Some think crowdsourcing has plenty of myths, others link it to co-creation as the real value creator, others just include it in the broader framework of Open Innovation, … What are you thinking of crowdsourcing?

Venkat Subramanian’s final link

Don’t want to type in the last link Prof. Venkat Subramanian gave us? Here it is.

First Indian Evening at Vlerick on June 5th, 2012

After some days and nights of hard work :-), we are proud to announce the first Indian Evening at Vlerick Ghent, on June 5th, 2012!

Textile Industry, Raipur, Chhattisgarh

The idea of this evening is to give Vlerick students (and any other people interested) insights on India, its businesses and the opportunities future businessmen will find in India. An interesting perspective would be to hear opinions of  business leaders on these topics as well as their stories on doing business with / in Belgium and, more broadly, Europe.

The confirmed speakers currently are:

More info will follow soon. But be sure to save the date! June 5th, 2012, at around 18.00!

India Inc: How India's Top Ten Entrepreneurs are Winning Globally - book cover

Photo credits (edited on March 12, 2012): Textile Industry, Raipur, Chhattisgarh (all rights reserved) by Ice Cubes and India Inc: How India’s Top Ten Entrepreneurs are Winning Globally – book cover (all rights reserved) by Vikas Pota on Flickr (the book).
Ok, for those interested, the Bollywood actors previously displayed here and in the presentation are Aishwarya Rai (picture) and Hrithik Roshan (picture) :-)

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