April 17, 2013 Leave a comment
Among the nearly 200 participants in the BusinessBecause When I Retire competition Vlad Damian, a Vlerick FTMBA, shared his vision of his world at retirement time, how he thinks the world will have changed at that time. It starts with …
By 2060 my grandchildren will ask me to explain what an email is and how it was used.
And I let you read the full post here. The story is nicely written (the challenge said no more than 300 words) and touches on communication bio-IT, merging two promising fields: biotechnology and IT. Vlad made it to the final, great!
It reminded the Enjoy Change campaign Vlerick started at the same time as its rebranding – without gifts ;-) But more importantly I was wondering how to apply all these nice idea, from a company perspective … All these ideas are fine but is it really how to create value with IT? What would be the strategic alignment of such products? What about the required IT infrastructure? What would be the role of the CIO in such organisation, his/her role in relation with the CSO (Chief Scientific Officer Ⓡ TM)? How would this IT portfolio be presented? And even if Vlad started mentioning it already, how would IT security and potential crisis be managed? As you can see I started to revise for the Value Added Entreprise IT course ;-)
Anyway, congratulations, Vlad!